Looking for a customer feedback & text analytics platform?

Look beyond your survey scores. Turn customer feedback into actionable insights with the most accurate* topic classification & sentiment analysis engine at scale. Combine with your internal data to maximize the relevancy of your insights. Learn what drives or harms your customer experience.

*Up to 95% accuracy and drilled down to the deepest subcategories

You're in good company

We're proud that these organizations use our feedback analytics to improve their customer experience.

What does a customer feedback analysis tool do?

Customer feedback analysis tools use text analytics to transform large amounts of unstructured text data into meaningful data for further usage like analysis, notifications, and reports. For customer experience platforms, the main goal is to find relevant themes and patterns in customer feedback and convert it to analytics to help you take action

There are different text analytics methods that you can apply, but all of them try to capture the complexity of the human language in mathematic models. The three most-used text analytics approaches are word spotting, manual rules, and text categorization.

In short, feedback analysis tools help organizations to understand the needs and frustrations of customers so that they can improve customer satisfaction and reduce churn. Most customer feedback analysis platforms on the market organize customer feedback into categories, by breaking down received responses into (sub)categories and applying sentiment analysis to customer feedback.

Why use Hello Customer?

Hello Customer has an industry-leading AI that takes customer feedback analysis to a whole new level and delivers you detailed insights to make revenue-impacting CX decisions rapidly.

customer feedback analysis accuracy
Reliable insights

Our customer feedback analysis tool analyzes your customer feedback in detail and in real-time.

Thanks to our industry-leading accuracy, you can act with confidence.

speed of analysis
Speed to value & agility

Don't waste time waiting for insights on what to improve.

Our AI is community-trained and gives you insights from the first feedback responses you collect, so you can act quickly. 

Hello Customer is easy to use and quickly implemented, no-code. 

tailored to your business
Tailored to your business

Our customer feedback analysis is industry-based and provides you with relevant insights for your business.

Merge your feedback with other customer data you already own to receive insights that align with your KPIs.

All categories

Hyper-accurate topic classification

Customer feedback analysis using NLP organizes feedback into categories by breaking down received feedback into (sub)categories, like personnel - information. This is great, but not enough to know exactly what is going on.

Our AI drills down the text categorization even further to the exact root cause of the problem. If certain words are used more often, ISAAC automatically creates a new subsegment for you. This way all the feedback that mentions this topic is automatically linked so you know where to act precisely.

sentiment analysis on customer feedback

Detailed customer feedback sentiment analysis

How are your customers feeling? Our text analysis also performs sentiment analysis on customer feedback and even recognizes sentiment from emojis.

Happy customers don't leave, so finding out what customers are (un)happy about is of crucial importance.

Actionable insights

Actionable insights

We won't let you waste valuable time trying to figure out what to do.  Our customer feedback analysis tool centralizes, analyzes, and categorizes all incoming feedback and points exactly where you need to take action. 

In addition to the multi-level breakdown, you have an overview of top-ranking positive and negative feedback topics. Easy peasy, no more wasting time figuring out trends.


Centralize your data with our integrations

We enrich received customer feedback with any additional operational data from your ERP, ticketing system, or CRM that you want to add, to facilitate impactful insights across all your departments.

Drill deeper into feedback insights for true understanding
Know exactly where to take action
Make impactful changes along the customer journey

Hello Customer features an open API connection but also several native integrations like:
Snowflake, Zapier, Google Tag Manager, Salesforce, ...

key driver analysis

Know what drives or harms your customer experience

Our detailed text classification and categorization + your operational data = winning at CX. We will tell you exactly which problem to tackle and your operational data (branch, customer segment, collection, status) allows you to come up with an effective solution.

This powerful combination allows you to make relevant changes in the customer journey without losing time and resources trying to fix things that aren't the problem.

All the data comes together in our Key Driver Analysis report, which shows you what's driving or harming your customer experience and which projects to prioritize.

Request your personal demo

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How we answered their business questions?

Read our customer cases
The AI text analysis helped us tackle the challenges we were already facing and we discovered other pain points which we were unaware of in the organization, allowing us to improve the customer experience of our webshop."
Matthieu Bonelli
Project Lead CX - Café Royal
Read this case
Thanks to ISAAC, the AI that drives the Hello Customer platform, we can easily evaluate differences between shops and employees, identify what goes wrong and improve our service accordingly.
Korneel Verhaeghe
Country Manager - colora
Read this case
The customer feedback insights give our teams the right arguments to convince customers to trust Luminus as their energy provider. Allowing us to defend our market position in a highly competitive market.
Sophie Lambrechts
Manager CX - Luminus
Read this case