Topic(s): Customer Engagement Employee Engagement CX & Business Strategy
Feedback ensures a retailer's relevance

Standaard Boekhandel

Guido de Smet Hello Customer
Hello Customer offers simple ingredients. Its extreme user-friendliness is one of the success factors of the platform. One glance at the dashboard provides a lot of relevant and useful information depending on your function. That is what won me over."
Guido de Smet
Commercial Director

Standaard Boekhandel has been around for nearly 100 years. The bookretailer has a strong position as a market leader in Flanders. The book market is constantly evolving, and the competition is fierce. Hello Customer shows Standaard Boekhandel the perception of real customers, about the company, about the stores and about the changes they are making.

What you'll get out of this case study

✔️ Why you should use customer feedback to evaluate business decisions

✔️ How Hello Customer helps you engage your employees via feedback

✔️ How feedback can be a useful means of peer-to-peer coaching to improve customer centricity throughout an entire company

Download the case study
Retail
100+ years
200+ bookstores
Improved profit margins