Blokker is a Dutch retail group active in household and homeware products. Together with BCC, Intertoys and MINISO they are part of the Mirage Retail Group. Blokker recently pivoted its strategy completely towards a more customer-centric approach.
The voice of the customer is part of our weekly reporting. Hello Customer forces us to think from the customer's point of view. The AI text analysis shows in great detail what the customer is talking about and does so in an objective way.
✔️ Blokker uses customer feedback insights to continuously improve the in-store experience to lower customer churn
✔️ Blokker involves their store managers in their CX program to fix issues instantly thanks to real-time customer feedback.
✔️ Blokker has drastically increased employee engagement in their store teams thanks to customer feedback
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