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The Hello Customer blog

Customer experience, in writing.

Guides, comparisons and practical takes on customer feedback, retention and CX, from the team behind Hello Customer.

Latest articles

From the blog.

CX & Business Strategy Jun 08, 2026 AI is taking your job Read more CX & Business Strategy Jun 05, 2026 Software: the end of the Era of Islands Read more CX & Business Strategy Apr 29, 2026 AI agents with Hello Customer: Claude, Copilot, ChatGPT, or Gemini? Read more CX & Business Strategy Mar 02, 2026 The instruments of leadership: why customer feedback belongs in the cockpit Read more CX & Business Strategy Feb 03, 2026 EBITDA is the scoreboard, not the steering wheel Read more CX & Business Strategy Feb 03, 2026 Trust in digital customer experience cannot be measured — but it can be revealed Read more CX & Business Strategy Jan 27, 2026 On survey response rates: customer feedback is not a numbers game Read more CX & Business Strategy Jan 27, 2026 Getting management on board with a Voice of the Customer programme Read more Customer Experience Nov 25, 2025 CX Matters - Episode 3: Episode 3: When Customer Experience Delivers ROI Read more Customer Experience Nov 24, 2025 CX Matters - Episode 2: When in Doubt, Be Human — How Technology Amplifies Customer Centricity Read more Customer Experience Nov 21, 2025 CX Matters - Episode 1: The Myths of Customer Experience Read more CX & Business Strategy Nov 12, 2025 The Broccoli Problem Read more Customer Experience Nov 03, 2025 The four-leaf clover of effective surveys Read more Customer Experience Oct 31, 2025 The underestimated value of pull customer feedback Read more Customer Experience Oct 21, 2025 From repair to differentiate: Forrester’s four levels of CX maturity Read more Customer Engagement Oct 13, 2025 The Feedback Iceberg: what you don’t see can hurt you Read more Customer Experience Oct 10, 2025 From net-centric warfare to customer-centric intelligence Read more Human Connection Oct 06, 2025 Customer centricity must not only be done — it must also be seen to be done Read more Artificial Intelligence Nov 22, 2024 The AI Hallucination Problem I Why accurate customer feedback analysis matters Read more Customer Experience Jul 30, 2024 Customer Experience: what customers remember from the experience Read more Human Connection Jun 26, 2024 Human connection: your secret weapon in the digital era Read more Artificial Intelligence May 16, 2024 Hello Customer in action: join us for Demo Friday Read more Customer Experience Jun 21, 2023 How AI can help you deliver an 11-star customer experience Read more Customer Experience Jun 05, 2023 Great customer experiences don't happen by accident Read more Metrics & Methodology May 17, 2023 Net Promotor Score (NPS): everything you need to know Read more Metrics & Methodology Apr 05, 2023 From Pain Points to Opportunities: Improving Customer Experience by Removing Friction Read more Artificial Intelligence Mar 21, 2023 Align feedback insights with your business goals using ISAAC's category grouping Read more Customer Experience Jan 04, 2023 The future of retail is customer connection Read more Artificial Intelligence Oct 06, 2022 Unlock the full potential of your CX data with our smart filters Read more Customer Experience Aug 04, 2022 Customer Satisfaction Score (CSAT): everything you need to know Read more Customer Experience Jul 08, 2022 Voice of the Customer vs market research: the same, but different Read more

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