The Hello Customer blog
Customer experience, in writing.
Guides, comparisons and practical takes on customer feedback, retention and CX, from the team behind Hello Customer.
Latest articles
From the blog.
AI is taking your job
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Software: the end of the Era of Islands
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AI agents with Hello Customer: Claude, Copilot, ChatGPT, or Gemini?
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The instruments of leadership: why customer feedback belongs in the cockpit
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EBITDA is the scoreboard, not the steering wheel
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Trust in digital customer experience cannot be measured — but it can be revealed
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On survey response rates: customer feedback is not a numbers game
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Getting management on board with a Voice of the Customer programme
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CX Matters - Episode 3: Episode 3: When Customer Experience Delivers ROI
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CX Matters - Episode 2: When in Doubt, Be Human — How Technology Amplifies Customer Centricity
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CX Matters - Episode 1: The Myths of Customer Experience
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The Broccoli Problem
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The four-leaf clover of effective surveys
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The underestimated value of pull customer feedback
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From repair to differentiate: Forrester’s four levels of CX maturity
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The Feedback Iceberg: what you don’t see can hurt you
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From net-centric warfare to customer-centric intelligence
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Customer centricity must not only be done — it must also be seen to be done
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The AI Hallucination Problem I Why accurate customer feedback analysis matters
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Customer Experience: what customers remember from the experience
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Human connection: your secret weapon in the digital era
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Hello Customer in action: join us for Demo Friday
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How AI can help you deliver an 11-star customer experience
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Great customer experiences don't happen by accident
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Net Promotor Score (NPS): everything you need to know
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From Pain Points to Opportunities: Improving Customer Experience by Removing Friction
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Align feedback insights with your business goals using ISAAC's category grouping
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The future of retail is customer connection
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Unlock the full potential of your CX data with our smart filters
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Customer Satisfaction Score (CSAT): everything you need to know
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Voice of the Customer vs market research: the same, but different
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